product test group

product test group
марк. группа тестирования товара (контролирует процесс тестирования товара на всех стадиях разработки товара)
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Англо-русский экономический словарь.

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Смотреть что такое "product test group" в других словарях:

  • test group — UK US noun [C] MARKETING ► a group of people who try a product or service to see how well it works, and whether they like it or would buy or use it: »We always play the scripts for our ads to test groups of viewers before we finalize them. →… …   Financial and business terms

  • IBM Product Test — was a group level organization for testing of IBM hardware and software products as part of the product development (i.e. not manufacturing ) process. It was housed in a number of laboratories associated with the various manufacturing and… …   Wikipedia

  • Product certification — or product qualification is the process of certifying that a certain product has passed performance and quality assurance tests or qualification requirements stipulated in regulations such as a building code and nationally accredited test… …   Wikipedia

  • test-market — ˈtest ˌmarket verb [transitive] MARKETING to introduce a new product or service in a small area of a country to find out whether people are likely to buy it when it becomes more widely available: • The brewery will test market a new light beer in …   Financial and business terms

  • test market — ➔ market1 * * * test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in… …   Financial and business terms

  • test-marketing — test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in more places: »70% …   Financial and business terms

  • Product lifecycle management — (PLM) is the process of managing the entire lifecycle of a product from its conception, through design and manufacture, to service and disposal. [cite web title = About PLM publisher = CIMdata url = http://www.cimdata.com/PLM/aboutPLM.html ] PLM… …   Wikipedia

  • Test-driven development — (TDD ) is a software development technique consisting of short iterations where new test cases covering the desired improvement or new functionality are written first, then the production code necessary to pass the tests is implemented, and… …   Wikipedia

  • Group theory — is a mathematical discipline, the part of abstract algebra that studies the algebraic structures known as groups. The development of group theory sprang from three main sources: number theory, theory of algebraic equations, and geometry. The… …   Wikipedia

  • test panel — / test ˌpæn(ə)l/ noun a group of people used to test a product or service …   Marketing dictionary in english

  • Test market — A test market, in the field of business and marketing, is a geographic region or demographic group used to gauge the viability of a product or service in the mass market prior to a wide scale roll out. The criteria used to judge the acceptability …   Wikipedia


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